The lean marketing approach

Read time: 2.5 minutes

At an early stage, being resourceful and lean is key for your startup’s survival.

Avoiding spending big bucks on things that don’t have a top-line impact can be the difference between having a few months more or less in your runway.

So how can you run lean marketing operations without breaking the bank?

In today’s edition, we will share the methodology we use with the startups we work with to get their marketing efforts off the ground without breaking the bank and achieving growth.